Automotive Management Live has curated unrivalled access to the latest automotive AI-powered technology and solutions as part of this year’s free show.

The UK's leading automotive retail event returns to the NEC on November 12, bringing together over 1,200 automotive professionals and over 80 suppliers for a one-day, free exploration into the future of retailing - anchored by AI’s transformative potential.

Nowhere else in the UK provides such unrivalled access to expert-led AI content, tailored for automotive industry managers, digital strategists and directors looking to reshape dealership operations and customer experiences.

Tim Rose, AM editor, said: "During our special Dealer AI themed week at AM it seems pertinent to highlight what we have been planning for Automotive Management Live in November.

"The show will continue to highlight what is happening across the sector to pioneer new technologies specifically geared towards automotive retailers.

"The sessions that are part of the Technology and Innovation Theatre will offer some truly strategic direction when it comes to AI, as well as offer the opportunity to benchmark solutions and get involved in the discussion by putting questions to all the experts that will be available on the day."

Your must-see automotive retail AI line-up in the Technology & Innovation Theatre:

• From Hollywood to the dealership: How AI is rewriting the future of car sales: Jens-Peter Sjöberg, chief innovation officer at Phyron (and premium sponsor for Automotive Management Live), explores cinematic storytelling meets AI. Drawing on insight from over 4,000 dealerships, he reveals how emotional, film-style narratives can transform browsers into buyers and build lasting loyalty.
• What makes a good tech stack? A Keyloop keynote unpacks how a modern, automated automotive tech stack enhances productivity, loyalty and error-free operations by connecting systems, unlocking data insights across sales and service touchpoints.
• Driving retail excellence: Harnessing technology & data to unlock success: Auto Trader experts chart how retailers can harness technology and data to meet shifting customer expectations, boost conversions, protect margins and speed up sales cycles.
• The virtual workforce that works for your dealership: Maarten Bekkers, CEO of Novaco AI will join a Keyloop senior director to demonstrate how AI handles workshop bookings, lead follow-up and customer messaging - no new tools or IT headaches, just seamless integration.
• From adoption to advantage: how AI is reshaping automotive marketing: Join Matthew Muilenburg, chief product officer at Impel, and automotive retail leaders for a live panel exploring AI’s operational necessity - from conversational agents and retrieval-augmented generation (RAG) frameworks to real, on-the-ground marketing and campaign performance wins.
• Driving the future: Innovations reshaping automotive retail: Reputation delves into uncovering friction points across the customer journey - from sales to aftersales - and turning data insight into competitive advantage through transformation and emerging tech.