Automotive Management Live
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November 12th 2020
NEC, Birmingham

I am a marketing/digital professional

Extract the maximum value for marketing and digital professionals

Visit AM LIVE to: 
  • Find advice and guidance from leading digital experts on ways to drive higher levels of web traffic and the latest in website development
  • Explore the latest in best practice for digital communications including video, online reputation management and social engagement
  • Develop finely tuned social media strategies which cut through the online ‘noise’, boost engagement and contribute to moulding an exceptional online reputation
  • Meet 100+ of the UK’s leading motor retaoil suppliers and find out latest developments to stay ahead of the game

 

 

 

Hand picked sessions for you: 

 

The Future Dealership Zone

Future Dealership Zone:

Find out why digital might reshape the way used cars are sold and how you can evolve and play a  more significant role in the dealership of the future alongside your IT colleagues. Gain an understanding of how automotive retailing will change and how marketing will further evolve to reflect new developments. 

IMI People Theatre

IMI People Theatre

Discover how digital skills are in huge demand and how having more information on training your team is essential to keep pace with an increasingly technological and digitised retail space. Understand the skills your team needs and the training available to deliver the sophisticated marketing today’s customer demands

 
 

 

Best Practice Sessions:

 

Social Media

Social Media

Marketing Delivery explores how automotive retailers can take eCRM to the next level using social media to connect with potential car-buyers.

Websites & Digital

Digital Marketing/Website

A website is the heart of a dealer’s marketing strategy. Hear Autoweb Design explain how harnessing the mass of information generated by your website means dealers can target effectively, generate more enquiries and ultimately drive sales.

Lead Management

Data Driven Leadership & Management 

Real World Analytics shows how to crunch the numbers to obtain real world insights into your business, turning data and information into action which boosts sales and profits. This session focuses on how motor retailers can work smarter rather than harder and make data work for your dealership